About – The Honest Bison

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Food you can trust.

Naturally.

The Honest Bison was founded on one very simple truth: we believe everyone deserves access to food they can trust. When we realized just how hard it was to find unprocessed, humanely raised, regenerative meats in today’s markets, The Honest Bison was born.

Meet our Founder, Sean.

Before founding The Honest Bison, Sean never dreamed he would end up running a meat company. But when he became a father of twins, he began a personal quest to be the healthiest he could be for his growing family. He quickly came to the gut-wrenching realization that there was a total lack of trust and transparency in the food industry, particularly when it came to meat. Many traditionally raised animals were fed unhealthy grains, fattened up in feedlots, or given unnecessary antibiotics and hormones. Even “grass-fed meats” were often grain finished yet still labeled as grass-fed. When he discovered how challenging it was to find healthy, trustworthy sources of protein he could feed his family, he realized he was going to have to source it himself.

Before long, Sean had left his decades long career in experiential marketing and found himself diving headfirst into the details of grass-fed bison ranching. While starting up his own ranch was never the plan, Sean found he could use his critical thinking and problem solving skills to make it easier for existing ranchers to sell their meats directly to consumers online — and make it easier for consumers to find quality meat from a reliable source.

Sean Lenihan

Naturally Grazed

Regenerative Ranching

Humane Handling

Naturally Grazed

Regenerative Ranching

Open Pastures

Naturally Grazed

Regenerative Ranching

Humane Handling

Naturally Grazed

Regenerative Ranching

Open Pastures

Naturally Grazed

Regenerative Ranching

Humane Handling

Naturally Grazed

Regenerative Ranching

Open Pastures

Raised with intention.

How our animals are raised and treated is something we refuse to compromise on. We believe every animal deserves to live happily in open pastures and as close to their natural tendencies as possible. Each of our Grazing Partners is carefully chosen because they share our values and beliefs that mother nature deserves to be respected, honored, and nourished. Together, we work hand-in-hand to establish and follow best practices for sustainable, holistic, and humane ranching.

Naturally Raised

Naturally Grazed

Our animals are all grazed on a diet that is natural to them. Sometimes that’s 100% grass fed, sometimes it includes local shrubs, berries, leaves, and wild grains.

Regenerative Ranching

Our Grazing Partners practice regenerative ranching and grazing which helps maintain a balanced ecosystem, replenish nutrients in the soil, sequester carbon in the earth, and support plant biodiversity.

Humane Handling

Our animals are always treated gently, humanely, and with the utmost respect. They are making the ultimate sacrifice for us and we honor that daily.

Open Pastures

fresh water sources where they graze according to their natural tendencies. They are never subjected to cramped feedlots.

Meet Our Grazing Partners

Each one of our grazing partners was carefully hand-selected by us. They are small independently run ranches in the USA that share our high standards.

McGinely Ranch, South Dakota

McGinley Ranch is home to nearly 4,000 American plains bison, grazing across almost 80,000 acres along the Nebraska–South Dakota border using adaptive, multi-paddock rotations that mimic the movement of wild herds and give native grasslands the time they need to recover.

Richards Regenerative, California

Richards Regenerative is a 6,500-acre family-owned and operated regenerative ranch in Yuba County, California, focused on producing the highest quality grassfed and finished beef in the most transparent, sustainable way possible.

Umpqua Vally Lamb, Oregon

A collective of lambers in the Western Oregon region, they work together to provide holistically raised, 100% grassfed lamb to select local retailers at a fair and stable price that is both beneficial to the lambers and to customers.

Lubinski Elk Acres, Minnesota

Lubinski Elk Acres is a four-generation, family-run elk ranch in Minnesota, that's grown to over 200 head across 106 acres of pasture — cropland the family converted by hand to protect the soil and keep the land working for future generations.

Greener Pastures Chicken, Texas

One of the first regenerative organic certified® poultry operations in the country, Greener Pastures raises the standards for chickens. Their birds are rotated to fresh pastures daily where they spend their days pecking for bugs and grubs in the grass.

Certifications that matter.

We have extremely high standards for our meats and go above and beyond to ensure they are met via third-party certifications.

"My husband is a meat snob and he LOVES The Honest Bison."

Kristin

“Highly Recommend! My order arrived fast and frozen! Meat was high quality. Will definitely be ordering again!”

Debbie

"Highest quality meat and fast delivery."

Frank

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